Logo & Brand

Logo

Logo and Brand (brand) is a strong element of the very influential in a company, serves as the mereprentasikan the image of a company in the eyes of consumers. This time in design studio, we will talk about understanding and there is a difference between the two. Readers also can share to contribute and positive feedbacks in order to increase our knowledge together in understanding the logo and brand as well as the application of it at a company.

Because of the basic function of it as identity, the logo should be unique and memorable. In addition, the logo should also be visualized balanced and pleasing to the eye, as well as relefan so as to provide an explanation of what the company offers owners of the logo.

Brand

As with logos, Brand (brand) serve as the identity of a company or organization. But the brand not only be described in a symbol of a (As a logo), the brand is thorough. Brand can be a name, simbol/logo, shape, advertising, the slogan, and the use of color combination.

A brand is either created with menggulangi the use of elements are consistent to describe a clear identity of a company. We know the slogan "just do it" as one part of the branding of Nike. Nike has consistently spilling a slogan in various forms of promotion in both print and television ads.) Consistency is gradually moving memory of the consumers of Nike products that gradually will lead to behavior of consumers that are responsive to the services offered in the promotion of.